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Strategic Internal Communications for Health Care
April 19 - 21, 2017
Chicago, IL
http://bit.ly/2g2E6Jd
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Thursday, April 20 • 9:15am - 9:50am
Shaping Your Story: Communicating Efficiently Through Times Of Significant Transition
AbbVie

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The healthcare industry continues to evolve with mergers, acquisitions and spinoffs. Communicators play a key role in helping employees navigate those changes. In 2013, AbbVie’s communications team met this challenge head on when AbbVie separated from Abbott Laboratories to become a new biopharmaceutical company.

 

This session will highlight strategies for communicating during times of transition in your business, ensuring that your leaders, your people managers and your employees are well prepared and engaged in the process, including how to:

 

  • Build a crescendo of conversations before, during and after “day 1”
  • Use every opportunity and touch point to engage employees and tie their experience to what they were hearing and seeing in external media
  • Leverage branding and communication to build excitement, create a common global experience and define our new company’s culture

 

Lisa Ramsey, Director, Leadership and Employee Communications

AbbVie


Speakers
avatar for Lisa Ramsey

Lisa Ramsey

Director, Leadership and Employee Communications, AbbVie
As part of the Public Affairs team, Lisa Ramsey oversees Leadership and Employee Communications for AbbVie’s U.S. Area. Lisa is responsible for developing and executing integrated communications strategies and tactics that build the U.S. Area’s identity, enhance employee engagement and understanding of key business initiatives, and support AbbVie's reputation as a leading biopharmaceutical company. Lisa joined the company in 2012 as Director of Leadership and Employee Communications for Global Pharmaceutical Operations, just prior to... Read More →


Thursday April 20, 2017 9:15am - 9:50am
Gleacher Center, Meeting Room 204 450 N. Cityfront Plaza, Chicago, IL 60611